
Latest News
In association with
How AI Voice Scams Are Making Fraudsters More Convincing
The Federal Trade Commission and a recent McAfee study have warned of the growing prevalence of AI voice scams, with one in four people surveyed reporting experience or knowledge of such scams. Furthermore, 77% of those who received AI voice calls reported monetary losses.
CommPRO: Igniting Innovation at Unprecedented Speeds – Insights from Industry Leaders
CommPRO asked the judges of the 2023 Metaverse 100 to weigh in how do they perceive AI's impact on innovation and as AI speeds up human tasks; how might this affect innovation.
Metaverse Faces Challenges Amidst Generative AI Dominance and Privacy Concerns
Generative artificial intelligence (AI) like ChatGPT has taken center stage in the tech world, overshadowing metaverse developments.
TikTok Introduces AI Labeling Tools for User-Generated Content
TikTok, the popular social media platform, has unveiled a new toolset that allows users to label posts that have been created or significantly enhanced by artificial intelligence (AI)
Google Provides Early Access to Conversational AI Software 'Gemini'
The purpose of Gemini is to rival OpenAI's GPT-4 model, which has already started generating substantial revenue for the startup.
Public Trust in Businesses' Responsible AI Usage at an All-Time Low
The most striking discovery from the survey is that a staggering 79% of Americans do not trust companies to use AI responsibly.
Computer Science Professors' Insights on AI: Key Takeaways for PR Executives
In a recent poll conducted by Axios, Generation Lab, and Syracuse University, 213 computer science and engineering professors from 65 of the top 100 computer science programs in the United States were surveyed about their perspectives on artificial intelligence (AI).
The Metaverse Spectrum Announces The 2023 Metaverse 100 Awards Judges
The selection of the 2023 Metaverse 100 winners rests in the capable hands of a distinguished panel of industry experts and thought leaders with deep knowledge of the metaverse, innovation, and digital leadership.
Latest AI training, Copyright Office Comments, and Zoom and Google's Workplace Tools
Here’s what’s happened just over the past two weeks in the world of AI — brace yourself, it’s a lot.
Generative AI Market Set to Skyrocket to $1.3 Trillion by 2032, Bloomberg Intelligence Report Reveals
In a groundbreaking report, Bloomberg Intelligence (BI) predicts that the generative AI market is on the brink of explosive growth, with the potential to reach a staggering $1.3 trillion by 2032.
Using AI To Draft — And Your Instincts To Edit
Can AI write your pitches, releases and other content? Not completely — but it can give you a head start. If you want to generate attention-grabbing copy that engages the reader (and who doesn’t?), use AI to generate ideas.
Google Workspace Enhances Security with AI and Data Controls
Google has unveiled a series of security enhancements for its Google Workspace suite, encompassing products like GMail and Drive.
Media Organizations Navigate AI Ethics Amid Licensing Deals
The emergence of publicly available AI tools has prompted media companies to address ethical concerns while harnessing the potential of AI to enhance their content production processes.
Agencies Eager to Mediate Between AI Technology and Brand Insights
Leading advertising agencies such as WPP, Publicis, and Omnicom are gearing up to bridge the gap between artificial intelligence (AI) technology and valuable brand insights as reported in Ad Age.
What Do Agencies Think of Generative AI?
Marketing experts have differing opinions on what exactly to expect, but all agree that the change will be massive.
IBM's Global Managing Partner of Generative AI Discusses Transformative Potential and Ethical Considerations
With a career spanning 26 years at IBM, Candy has witnessed the evolution of technology and its impact on various industries. He outlines his role in leading IBM's generative AI initiatives, focusing on its application, benefits, and ethical concerns.
AI-Generated Headshots: Unintended Bias and Challenges for Women of Color
WSJ has reported on the emergence of a concerning trend: women of color are voicing their dissatisfaction with AI-generated headshots, citing issues such as altered skin tones, distorted hairstyles, and changes in facial features.
Leveraging AI in Small Business Marketing Strategies
In a recent article for AdvertisingWeek, Dave Charest, the Director of Small Business Success at Constant Contact, emphasizes the profound impact of AI on marketing, highlighting its evolution from powering product recommendation engines to its current capabilities in content creation.
Honoring Innovation: Metaverse Spectrum Unveils 2023 Metaverse 100 Awards
The highly anticipated 2023 Metaverse 100 Awards is set to shine a spotlight on exceptional products and services that embody innovation, uniqueness, and significant contributions to advancing metaverse technology.
Disney Forms AI Task Force to Transform Entertainment Industry
In a bid to harness the potential of artificial intelligence (AI) in the entertainment sector, Reuters has reported that Walt Disney has established an AI task force, aimed at integrating AI innovations across its diverse entertainment empire.
CommPRO is the leading communications and marketing publisher providing valuable insights, resources, and networking opportunities for professionals in the corporate communications, public relations, and marketing fields.