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Help Lifeguard! Can We Control AI Before We Drown in It?
AI is the shiny new crutch catapulting humanity into a surreal Age of Super-Thinkers—just don’t let it steal your moral compass along the way!
5 Game-Changing PR Trends That Will Make or Break Your Brand in 2025
Discover the revolutionary PR trends reshaping brand storytelling and audience engagement in 2025 from Sally Falkow—adapt now or risk being left behind!
How EY reinvented recruitment and onboarding with AI and the metaverse
EY is revolutionizing recruitment and onboarding by blending AI and metaverse technology, transforming traditional processes into immersive, candidate-centered experiences.
AI Is Reshaping Influencer Marketing And Authenticity Is At Risk
CommPRO recently asked a panel of industry experts to explore how AI is revolutionizing influencer marketing strategies.
Qualcomm’s Jeremy Krall Expects AI To Create A Fundamental Shift In Marketing
“AI is not just a tool; it’s a fundamental shift in how we approach marketing.”
The Pitfalls Of AI In Customer Service
Michael Levine's work, "Broken Windows, Broken Business," sheds light on this alarming trend, revealing that nearly half of the world's call centers are poised to integrate AI technologies within the following year.
When OpenAI Turned Copyright On Its Head
OpenAI, the creator of ChatGPT, announced that it would be launching a tool called Media Manager in 2025. It has been hailed as an “olive branch” to content owners. I’m calling foul on that.
Rethinking AI in Customer Service While Balancing Efficiency with Empathy
The rise of artificial intelligence (AI) and automated systems in customer support processes has led to a stark absence of human beings in the service industry.
When The Internet Is Not Enough
They have consumed virtually ALL of the data available on the Internet. All of it. That’s a lot of data.
How Tech Companies Are Responding To The EU’s AI Act
The European Union passed the AI Act, the first major regulatory framework for AI, in mid-March.
Generative AI is Making Us Hanker for Human Interaction
We want to understand AI, to embrace not fear it.
Would We Have Taylor Swift Without The Beatles? The Battle Over AI Training
Copyright law originated as a way for Congress to “promote the progress of science and useful arts, by securing for limited times to authors and inventors the exclusive right to their respective writings and discoveries.”
Will AI Leave Us All Nothing to Do But This?
So just ask AI how to make your client newsworthy, then go fishing.
The Precise Date On Which Artificial Intelligence Will Destroy Humanity
I’m going to start thanking ChatGPT when it helps me out…
How To Get Started With AI In Corporate Communications
AI-powered writing tools are readily available to enhance corporate communications, generate content, refine style, as well as enhance readability and clarity.
Lots of Questions About AI, Not Many Definitive Answers, Yet
In truth, no matter how violated you feel, it’s likely you’re not special. This hacker probably used AI to fool you and many, many others.
Using AI To Draft — And Your Instincts To Edit
Can AI write your pitches, releases and other content? Not completely — but it can give you a head start. If you want to generate attention-grabbing copy that engages the reader (and who doesn’t?), use AI to generate ideas.
IBM's Global Managing Partner of Generative AI Discusses Transformative Potential and Ethical Considerations
With a career spanning 26 years at IBM, Candy has witnessed the evolution of technology and its impact on various industries. He outlines his role in leading IBM's generative AI initiatives, focusing on its application, benefits, and ethical concerns.
Leveraging AI in Small Business Marketing Strategies
In a recent article for AdvertisingWeek, Dave Charest, the Director of Small Business Success at Constant Contact, emphasizes the profound impact of AI on marketing, highlighting its evolution from powering product recommendation engines to its current capabilities in content creation.
The Opportunities and Considerations of Leveraging Workflow Automation in Marketing Communications
Artificial Intelligence (AI) has revolutionized the marketing and communications landscape with workflow automation and robotic process automation (RPA) being an area of massive impact.
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