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The AI Mirage of Perfect Grammar, But Imperfect Communication
AI-generated writing dazzles with its speed and polish, but without human intervention—editing, fact-checking, and refining—it risks becoming a mirage of accuracy rather than a tool for truly effective communication.
Sir Martin Sorrell on Global Shifts, AI, and the "Chameleon Economy"
At Davos, Sir Martin Sorrell and Daniel Newman discuss the global economic landscape, AI’s transformative role, and the political uncertainties shaping business strategy.
Empowering Women's Leadership In AI on International Women's Day
“Accelerate Action” calls for deliberate efforts to ensure women—especially those from marginalized communities—have the education, leadership, and advocacy tools needed to shape an inclusive and equitable AI-driven future.
AI Is Poised to Make Google Obsolete in Just Four Years
Discover how AI-powered tools like ChatGPT are reshaping the search landscape, threatening Google’s dominance, and creating a new era of marketing with Large Language Model Optimization (LLMO).
AI Will Revolutionize Media Like the Model T Changed Transportation
AI is poised to revolutionize the media and communications industry, transforming how news is distributed and forcing professionals to adapt or risk being left behind, just as the Ford Model T reshaped industries a century ago.
Help Lifeguard! Can We Control AI Before We Drown in It?
AI is the shiny new crutch catapulting humanity into a surreal Age of Super-Thinkers—just don’t let it steal your moral compass along the way!
5 Game-Changing PR Trends That Will Make or Break Your Brand in 2025
Discover the revolutionary PR trends reshaping brand storytelling and audience engagement in 2025 from Sally Falkow—adapt now or risk being left behind!
How EY reinvented recruitment and onboarding with AI and the metaverse
EY is revolutionizing recruitment and onboarding by blending AI and metaverse technology, transforming traditional processes into immersive, candidate-centered experiences.
AI Is Reshaping Influencer Marketing And Authenticity Is At Risk
CommPRO recently asked a panel of industry experts to explore how AI is revolutionizing influencer marketing strategies.
Qualcomm’s Jeremy Krall Expects AI To Create A Fundamental Shift In Marketing
“AI is not just a tool; it’s a fundamental shift in how we approach marketing.”
The Pitfalls Of AI In Customer Service
Michael Levine's work, "Broken Windows, Broken Business," sheds light on this alarming trend, revealing that nearly half of the world's call centers are poised to integrate AI technologies within the following year.
When OpenAI Turned Copyright On Its Head
OpenAI, the creator of ChatGPT, announced that it would be launching a tool called Media Manager in 2025. It has been hailed as an “olive branch” to content owners. I’m calling foul on that.
Rethinking AI in Customer Service While Balancing Efficiency with Empathy
The rise of artificial intelligence (AI) and automated systems in customer support processes has led to a stark absence of human beings in the service industry.
When The Internet Is Not Enough
They have consumed virtually ALL of the data available on the Internet. All of it. That’s a lot of data.
How Tech Companies Are Responding To The EU’s AI Act
The European Union passed the AI Act, the first major regulatory framework for AI, in mid-March.
Generative AI is Making Us Hanker for Human Interaction
We want to understand AI, to embrace not fear it.
Would We Have Taylor Swift Without The Beatles? The Battle Over AI Training
Copyright law originated as a way for Congress to “promote the progress of science and useful arts, by securing for limited times to authors and inventors the exclusive right to their respective writings and discoveries.”
Will AI Leave Us All Nothing to Do But This?
So just ask AI how to make your client newsworthy, then go fishing.
The Precise Date On Which Artificial Intelligence Will Destroy Humanity
I’m going to start thanking ChatGPT when it helps me out…
How To Get Started With AI In Corporate Communications
AI-powered writing tools are readily available to enhance corporate communications, generate content, refine style, as well as enhance readability and clarity.