Aaron Kwittken, founder of PRophet recently sat down with industry catalyst Julie Thompson, former EVP and Chief Marketing Officer of OAAA, to discuss the intersection of public relations and Artificial Intelligence (AI).

This partnership, exclusive in the PR industry, underscores Ruder Finn’s commitment to leading the global AI revolution in communications.

“AI is not just a tool; it’s a fundamental shift in how we approach marketing.”

Known for her background as a journalist and passion for documentary storytelling, Anne has a unique perspective on leveraging AI to enhance human capabilities in marketing.

When it comes to artificial intelligence for the communications industry, “more is not better,” and let me add, that “less is not more.”

One of the promises of AI is automation… turning otherwise mundane tasks that take up the time of human resources into an afterthought. This automation then frees creative marketers to do what they do best (and want to do most)... be creative.

We want to understand AI, to embrace not fear it.

I’m going to start thanking ChatGPT when it helps me out…

AI-powered writing tools are readily available to enhance corporate communications, generate content, refine style, as well as enhance readability and clarity.

This development suggests that technology like ChatGPT has the potential to generate information that surpasses human knowledge.

The second annual M100 Awards mark a significant milestone in the ever-evolving landscape of the metaverse, AI, and related technologies.

In truth, no matter how violated you feel, it’s likely you’re not special. This hacker probably used AI to fool you and many, many others. 

President Biden has issued a significant Executive Order that outlines a comprehensive strategy for AI, focusing on safety, security, privacy, equity, and innovation.

Many AI-written articles sound alike, and as more companies rely on AI to find their voice, unique perspectives may be drowned out by a cacophony of cookie-cutter LLM output.

To shed light on the transformative role of artificial intelligence (AI) in this industry, a special event is set to take place on October 18 at The Ludlow House.

Wunderkind, a leading cross-channel performance marketing solution, has unveiled a new AI-powered text generation tool named WunderkindAI.

The end of the Writer’s Guild of America (WGA) strike means a lot more than just the return of the entertainment we all love — it also bears considering what the impact will be on the usage of artificial intelligence (AI) in the workplace on the whole.

The study, conducted by Danish Pruthi and his colleagues at the Indian Institute of Science in Bangalore, sheds light on the issue of limited global representation in AI-generated imagery and its implications for public relations (PR) executive leadership.

In a recent study by Ascend2 and RPE Origin, the integration of artificial intelligence (AI) into email marketing has shown promising results.

CommPRO asked the judges of the 2023 Metaverse 100 to weigh in how do they perceive AI's impact on innovation and as AI speeds up human tasks; how might this affect innovation.