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How AI Voice Scams Are Making Fraudsters More Convincing
The Federal Trade Commission and a recent McAfee study have warned of the growing prevalence of AI voice scams, with one in four people surveyed reporting experience or knowledge of such scams. Furthermore, 77% of those who received AI voice calls reported monetary losses.
Generative AI Market Set to Skyrocket to $1.3 Trillion by 2032, Bloomberg Intelligence Report Reveals
In a groundbreaking report, Bloomberg Intelligence (BI) predicts that the generative AI market is on the brink of explosive growth, with the potential to reach a staggering $1.3 trillion by 2032.
Agencies Eager to Mediate Between AI Technology and Brand Insights
Leading advertising agencies such as WPP, Publicis, and Omnicom are gearing up to bridge the gap between artificial intelligence (AI) technology and valuable brand insights as reported in Ad Age.
The Opportunities and Considerations of Leveraging Workflow Automation in Marketing Communications
Artificial Intelligence (AI) has revolutionized the marketing and communications landscape with workflow automation and robotic process automation (RPA) being an area of massive impact.
The Impact of Predictive Analytics on Marketing Communications
Predictive analytics is a category of artificial intelligence (AI) that uses historical data, statistical modeling, and machine learning to make predictions about future outcomes and a game-changer for public relations professionals.
The Impact of Generative AI on Global Economy and Society In A Turning Point for Society
The report highlights the exponential growth of generative AI and emphasizes the need for organizations to act swiftly and decisively to harness its co-creational potential.
Importance of AI and Automation in Public Relations: Enhancing Efficiency and Impact
A new benchmark survey conducted by The Conference Board in collaboration with Ragan Communications reveals that marketing and communications professionals are increasingly co-creating with artificial intelligence (AI) in their work.
CIO Insights on Generative AI and Unleashing the Great Acceleration
A July 2023 report from the MIT Technology Review explores the insights and perspectives of Chief Information Officers (CIOs) from leading companies and experts from various sectors, analyzing their thoughts about AI in the context of a global survey of senior data and technology executives.
Introducing the Communications Engineer
The emergence of the Communications Engineer as a role will be vital in harnessing AI solutions to revolutionize communication strategies.
5 Often Overlooked Ways to Use AI to Improve Your Customer Service
While you may have already implemented an AI chatbot on your website to answer visitors’ questions (which expedites the buyer journey), there are many other ways AI can improve your customer service.
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